From discovering a passion for Los Angeles’ unique architectural gems to navigating the competitive corridors of its real estate market, Jose Prats has traversed unexpected terrain, wielding curiosity, tenacity, and an ever-evolving digital arsenal. His recent appearance on the Luxury Presence Podcast offered a thoughtful look into his professional journey, sharing tactics, philosophies, and insights that might surprise even experienced agents. Here are five key takeaways from Prats’ engaging conversation.His path to a unique nicheFollowing aesthetics, not trendsAuthenticity trumps overproductionSocial platforms directly feed revenueUsing AI in multiple waysHarnessing passion and presence: Elevate your brand with Luxury Presence
How to Build a Portfolio in Three Time Zones Without Leaving Home
December 19, 2025
Money Printing 2.0? The Fed’s New Emergency Measure
December 19, 2025
How My Rent Collection Process Has Evolved Over the Years
December 18, 2025