Listings
Choosing the Right Real Estate CMA & Presentation Software
As a real estate professional, a polished comparative market analysis and a compelling presentation can showcase your expertise, impress...
Winning Strategies for Selling Eco-Friendly Sustainable Homes
Sustainable homes are gaining traction among today’s homebuyers. With increasing awareness of climate change, energy costs, and...
The Agent’s Guide to High-Performing Listing Videos
In today’s real estate market, listing videos are a critical part of marketing strategy. Buyers expect rich media content, and video has...
A Complete Guide to Writing Property Descriptions
The property description sets the stage: It’s the opening pitch, the story starter, and a subtle persuasion tool all rolled into one. At...
Collective by Luxury Presence: The Exclusive Network for the World’s Most Successful Agents
At the highest levels of real estate, achievement speaks quietly — through enduring relationships, strategic access, and a reputation...
The Ultimate Guide to Crafting an Impactful Real Estate Press Release
As a real estate professional, you’re not just selling properties; you’re crafting narratives that capture imaginations, spark interest,...
Luxury Presence Launches Flexible, Off-Market Listing Platform Offering Complete Control and Discretion
Luxury Presence — the platform trusted by over 14,000 real estate brands and more than 30 of the country’s top-ranked agents — has launched...
250+ Essential Real Estate Words to Use in Your Property Listings
Crafting the perfect property listing is an art that requires a keen understanding of language. The words you choose can not only capture...
Navigating Changes to Clear Cooperation Policy: What Real Estate Agents Need to Do Now
The real estate industry is in a state of flux, particularly in terms of private listings and the status of Clear Cooperation Policy (CCP)....
Tom Ferry & Top Agents Weigh In on the Future of Private Listings & CCP
Private listings are opaque by definition, further complicating the evolving debate about how to handle them. But in order to succeed in...