Marketing & Branding
The Customer Service Advantage: 24 Ways Top Agents Go the Extra Mile
From first impressions to post-sale follow-ups, every interaction is an opportunity to deliver unforgettable service. When done right,...
Finding Your Perfect Clients: A Real Estate Agent’s Guide to Targeting the Right Audience
Imagine casting a wide net into the ocean, hoping to catch a specific type of fish. You might get lucky, but more often than not, you’ll...
How to Define Your Brand Personality in Real Estate (+ Bring It to Life)
In an industry built on trust, reputation, and relationships, your brand personality isn’t just a nice-to-have. It’s what makes you...
The Ultimate Guide to Crafting an Impactful Real Estate Press Release
As a real estate professional, you’re not just selling properties; you’re crafting narratives that capture imaginations, spark interest,...
The Power of Visual Brand Identity in Real Estate: How to Create a Memorable Presence
When you think about the most unforgettable real estate brands, it’s not just their names that come to mind — it’s the sleek signage, the...
How to Build a Strong Reputation: A Guide to Earning Trust and Growing Your Business
In real estate, trust is everything. Whether you’re working with buyers, sellers, or industry peers, your reputation can make or break your...
The 5-Day Blueprint to Building Your Standout Real Estate Brand
A strong brand helps you attract your ideal clients, establish credibility, and differentiate yourself from competitors. This comprehensive...
Build Your Real Estate Brand Through Thought Leadership, Establishing Authority & Influence
Establishing thought leadership can transform real estate professionals from service providers to trusted advisors. By thoughtfully sharing...
How Dawn McKenna Leveraged Brand & Tech to Build a Real Estate Empire
In our latest webinar, Luxury Presence teamed up with top real estate agent Dawn McKenna to pull back the curtain on what it takes to build...
Mastering the Entrepreneurial Mindset With Video, Tech & Teamwork
The journey from solopreneur to mega team leader is never an easy one, but Holly Meyer Lucas makes it feel effortless. In a recent live...